Great Tips For Successful Search Engine Optimization

What makes one website rank higher than another? This all depends on how the website is optimized for the search engines. If your website is not in the rank that you desire, it is time for you to learn the techniques of search engine optimization. This article contains some tips to get you started.

Spiders will not be able to index pages that cannot be crawled. You should include a site map that will help spiders find all of the great pages of your site. It will also help the spider grasp your site's hierarchy. If your site has a navigation menu that is hard-to-crawl this will come in very handy.

Please try not to use flash or a giant image as your main page as this can reduce search engine optimization. If you insist on doing so, make sure that you at least place text and navigation links below the fold and try your best to place your keywords in places that will be easily reached. Images cannot be traced by spiders so you need to place text near or around them to make sure they are tracked more easily.

When participating in SEO, you should avoid putting a lot of emphasis on paid links. The reason is because you will receive no compensation from them unless they are sponsored links, or embedded into the body text. Therefore, you should put more of your focus on other more important SEO things.

If you operate a WordPress blog, the best way to handle SEO is to grab one of the server's many plug-in options. Instead of looking around and reading articles, you can handle everything on-site. A lot of the difficult steps of the past have been automated on a site like WordPress, so tinkering with the site a little bit, can turn you into an SEO aficionado.

When optimizing the images on your website, be sure to use the word 'image', 'picture', or 'photo' along with a description. Many users search for images using a keyword plus one of those image-related words. Including both in your image description can help ensure they end up on your site.

You aren't going to become king in a day but these tips are going to put you solidly on the way to becoming king of your keywords. Incorporate as many of these tips that you can to see your ranking start to soar. Keep in mind that the more popular your keywords, the harder your fight for status is going to be. Keep following these tips and keep learning new ones to rise above the rest of the field.

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